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Kick Ass Bayonetta Advert Featuring La Roux

I was just watching some Nascar on a lazy Sunday afternoon when a new TV advertisement caught my eye. The 30-second spot below is a 'game of the year' placement for Sega's 3D action game Bayonetta. It features the music of UK electro group La Roux, who is one of my absolute favorite recent acts. I think that the song 'Going in for the Kill' suits the visuals from Bayonetta quite nicely, wouldn't you agree? I definitely like it when video game publishers get creative with their use of songs to advertise new titles, and Bayonetta is a game that definitely should not be missed.

Actually, this version of the advertisement that I found on YouTube is a bit shorter than the actual TV spot that I saw. Does anyone have a link to the longer version?






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